With a forward-looking stance, our media assets now run on renewable energy wherever feasible. This shift highlights our dedication to sustainability and blends innovation with eco-consciousness. By harnessing natural energy, we illuminate messages while also reducing carbon footprint and forging a greener, more impactful advertising future.
The Fabric Revolution:
Revolutionizing the outdoor advertising landscape, we’ve embraced a paradigm shift by replacing conventional PVC materials with the versatility of fabrics for our posters wherever possible. This strategic choice not only showcases our commitment to sustainability but also reflects our dedication to elevating visual experiences.
Prints with Purpose:
The use of eco-friendly inks for our prints is a practice towards sustainability. Each print ensures that every visual display leaves a positive mark on both viewers and the Earth.
Electronic Recycling – Commitment Beyond Obsolescence
Engaging in electronic device recycling contributes to the preservation of our natural resources and reduces the emissions of greenhouse gases that arise during the production of new materials. We are committed to making the recycling or disposal of old and obsolete electronic components as convenient as possible, as part of our ongoing efforts.
ESG 2040
We have focused our investments to replace/originate net zero emissions by 2040 as per the ESG target. We have transformed 95% of our illuminated media to light-emitting diode technology thereby reinforcing our commitment towards sustainability.
Signpost Bus queue shelters are aesthetic and are prioritized with public convenience facilities. Our Bus shelters are incorporated with unique features such as public library where anyone can donate old books and needy people can access them for free. The bus shelters are specially abled friendly with host of assisted infrastructure like tactile tiles and audio alerts announcing arrival of buses. We also incorporate SOS alert in the bus shelters to prevent eve teasing,
Signpost Bus queue shelters are aesthetic and are prioritized with public convenience facilities. Our Bus shelters are incorporated with unique features such as public library where anyone can donate old books and needy people can access them for free. The bus shelters are specially abled friendly with host of assisted infrastructure like tactile tiles and audio alerts announcing arrival of busses. We also incorporate SOS alert in the bus shelters to prevent eve teasing,
where women can discreetly activate audio and visual alerts that shall alert good Samaritans in the vicinity to help them or at the least provide company. Our Signpost One webapp application that can be accessed by scanning a QR code on the bus shelter provides a platform to seek jobs for blue collar workforce and also navigate to the nearest public toilet. Apart from the above the bus queue shelters incorporate cutting edge technology enabled convenience features such as:
where women can discreetly activate audio and visual alerts that shall alert good Samaritans in the vicinity to help them or at the least provide company. Our Signpost One webapp application that can be accessed by scanning a QR code on the bus shelter provides a platform to seek jobs for blue collar workforce and also navigate to the nearest public toilet. Apart from the above the bus queue shelters incorporate cutting edge technology enabled convenience features such as:
Our bus queue shelters are integrated with Passenger Information System that updates the passengers waiting at the bus stop with the real time Estimated Time of arrival of each of the bus that will halt at the bus stop.
Any private vehicle obstructing the access of busses to halt at a bus stop is automatically detected by cameras installed on the bus shelter using a complex AI video analytics software and the image captured of the violating vehicle is forwarded to traffic police with time stamp. Parallelly an audio alert is played in the bus queue shelter requesting the vehicle owner to move the vehicle in Marathi, Hindi and English.
A multilingual audio alert is played every time a bus is about to reach the bus stop alerting the passengers to get ready to board. This elevates the convenience of the commuters waiting at the bus stop as they need not step outside the bus stop on the road to check if the bus is arriving or not - avoiding accidents.
A multilingual audio alert is generated in the bus queue shelter loud speakers if the bus driver does not park the bus aligning to the bus stop and as close as possible to the bus stop footpath, this is detected by the sophisticated video analytics enabled CCTV cameras installed in the bus queue shelter. Such improper parking of busses by drivers causes traffic jams if the bus is halted away from the bus stop in the middle of the road.
Embracing a forward-looking approach, our outdoor media advertising now thrives on the utilization of renewable energy sources. This conscious shift not only underscores our commitment to sustainability but also exemplifies the fusion of innovation and eco-consciousness. By tapping into the abundant energy of nature, we are illuminating our message while minimizing our carbon footprint, paving the way for a greener and more impactful advertising landscape.
Revolutionizing the outdoor advertising landscape, we've embraced a paradigm shift by replacing conventional PVC materials with the versatility of fabrics for our posters wherever possible. This strategic choice not only showcases our commitment to sustainability but also reflects our dedication to elevating visual experiences.
Embracing a forward-looking approach, our outdoor media advertising now thrives on the utilization of renewable energy sources. This conscious shift not only underscores our commitment to sustainability but also exemplifies the fusion of innovation and eco-consciousness. By tapping into the abundant energy of nature, we are illuminating our message while minimizing our carbon footprint, paving the way for a greener and more impactful advertising landscape.
Revolutionizing the outdoor advertising landscape, we've embraced a paradigm shift by replacing conventional PVC materials with the versatility of fabrics for our posters wherever possible. This strategic choice not only showcases our commitment to sustainability but also reflects our dedication to elevating visual experiences.
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